Welcome to the Niche is You!
I’m Matt Gottesman… a West Coast US-based entrepreneur, writer, podcaster & designer… and I’ve been building, creating & publishing on the Internet for 15+ years…
often intersecting art, commerce, spirituality & entrepreneurship.
In this newsletter I’ll share insights on how to intersect one’s passions, build creative ownership, rethink commerce & media… and of course, have a healthier relationship with your work, life, energy and time… basically, your soul.
What is the Niche is You?
The Niche is You is a weekly newsletter by me, Matt Gottesman, dedicated to creating community for owning your life, work & creativity.
How frequent is the newsletter?
Expect a new essay every week. You won’t have to worry about missing anything. Every new edition goes directly to your inbox.
Does the Niche is You have a paid offering?
I’ve recently started offering “paid” membership for those that want to dive deeper into the topics and grow in their creative & business endeavors (including some health, wealth & relationships) with resources, personal guidance, frameworks, prompts, workshops, LIVEs, a private community chat and more. I wanted to create something that was extremely affordable, yet an easy commitment on your part. Here’s a breakdown for you…
Free Subscribers
— Original essays & curation of ideas that spark your creativity, business & life.
Paid Membership — $8/month or $80/year (2-Months Free)
— 1 to 2 essays pers week
— Access to private members-only chat
— Access to quarterly challenges & LIVEs (with Me)
— Access to my masterclass, “Write Design Build: A content creator studio & OS”
— Access to First Edition, a section dedicated to helping you publish and own your work, as well as access to “first editions” of my first book, projects, products & exclusives.
*If you’ve been sitting on ideas, this is your invitation to grow.
Founder Membership (Creator Founder) — $550/year
— Everything in Paid Membership, plus:
— Personalized 1:1 Strategy Sessions (90-min)
— Live Workshops (throughout the year — recorded and accessible anytime) — Focused deep dives on audience growth, offer design, visibility, and creative operations — always tied to practical implementation (Special Guest Entrepreneurs, Creatives & Authors as well)
— Special Invites to Exclusive In-Person Events
LIVE Workshop Schedule (*dates pending — you’ll be notified well in advance)
— Leveraging AI For Your Personal Brand Without Losing Your Voice (May 3, 2025)
— Design scalable systems for sustainable growth
— Self-publish and monetize your wisdom
— Build your signature frameworks and offerings
— Price and package your work confidently
— Create content that converts without the hustle
— And more…
*Perfect if you’re already creating, but ready to build a in a way that’s aligned, profitable, and sustainable for your life.
What kind of topics do you cover?
We’ll cover a very integrated (& intersecting) range of topics that include… mindset, multi-disciplinary thinking, money, spirituality, the business of art & the art of business, modern marketing, creative ownership (owning what you create & building a life from it), intuition, trusting your process… and more.
In order to build a life you want, we need to be clarity and direction as much as we need strategy and implementation… The Niche is You is both.
Not sure where to start?
Check out our archive of issues.
How can I get involved?
1. Subscribe for free
2. Share my publication with at least 1 person
3. Become a paid subscriber and be a growing part of this community
Want to find me elsewhere + join OUR crew?
☼ mattgottesman.com
☼ Podcast
☼ Apparel
☼ Text Me
☼ Community
☼ Instagram
☼ Twitter
Why The Niche is You… a Letter From the Editor (me)…
I believe at the intersection of authenticity, creative expression and genius talent is the power to inspire millions and redefine culture.
You were born to create and deliver unique value to the world… understanding this is vital… and so is integrating processes, approaches & frameworks to get you out of your head and more into movement.
“Just publish.”
This is where we live… a mindset of NOT waiting to launch from perfection, but instead publish from a place of consistency, intuition & trusting the process.
It’s about pushing creative boundaries, establishing new disciplines and conquering creative blocks.
Writing, designing and building our vision can be overwhelming, lonely and seem completely impossible at times… but it’s not.
“If the vision was impossible, you never would have received it.” (- Unknown)
Plenty of other “greats” experienced the same journey you & I are experiencing…
I took the path less traveled, including letting go of certain “comforts,” in order to respect my vision and support yours.
Creators make cool things… some make a living off of it and others are still learning how.
I’m here to make your road a bit more “paved” while building the greatest community on the planet that is dedicated to their own personal mission.
The niche is you… I’m just reminding you… and providing a few thoughts & tools along the way.
Or heal a part of you that made you abandon your gifts to think it wasn’t possible to create what you came here to do and were already destined for.
With gratitude,
Matt
