The Niche is You™

The Niche is You™

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THE RUNDOWN
MEMBERS ACCESS
RE-WRITE (30-Day Challenges)
WORKSHOPS
PODCAST
When You Strip Away What's Unnecessary, Everything Else Takes Off
10 thoughts, ideas & creative finds on winning by doing what actually matters, why your curiosity is worth millions, and creating a life instead of…
 • 
Matt Gottesman
6
Slow Work Builds What Fast Work Can't
In a world addicted to urgency, slowness is a rebellion... and a return to wisdom
4
What You’re Called to Build Will Never Compete With Who You’re Becoming…
10 thoughts, ideas & creative finds on building with intention, scaling with simplicity, and letting your life lead your business.
 • 
Matt Gottesman
4
Momentum Isn’t a Gift… It’s a Choice…
10 thoughts, ideas & creative finds on guarding your focus, disrupting the gatekeepers, and letting repetition shape your genius
 • 
Matt Gottesman
7

May 2025

The Vision You're Building Isn’t Supposed To Be Rushed… It’s Supposed To Shape You
10 thoughts, ideas & creative finds on building with discipline, risking perception, and trusting the quiet momentum
 • 
Matt Gottesman
6
AI Didn't Kill the Corporation... Creators & Founders Did
Solo founders, small teams & personal brands armed with AI aren't just competing with corporations—they're replacing them entirely.
3
The Work You’re Afraid to Share Is Probably the Work That Matters Most…
10 thoughts, ideas & creative finds on sharing the work that scares you, the cost of misaligned time, and how the money is in the simple
 • 
Matt Gottesman
6
Your Obsessions Aren’t Distractions — They’re Signposts to the Work Only You Can Do
10 thoughts, ideas & creative finds on trusting your lane, honoring your gifts, and building with conviction in a world chasing speed
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Matt Gottesman
6
The Most Impactful Don't Just Create Opportunities, They Follow Conviction
10 thoughts, ideas & creative finds on on trusting your path, refining your lens, and building what the world hasn’t caught up to yet.
 • 
Matt Gottesman
4

April 2025

Treat Your Work Like a Living Process, Not a Finished Product…
10 thoughts, ideas & creative finds on on the future of business in the age of AI, your edge that can’t be copied, and the power of doing one thing with…
 • 
Matt Gottesman
2
Substance is the Signal in a Noisy World
10 thoughts, ideas & creative finds on building with clarity, creating with conviction, and standing out through depth, not volume.
 • 
Matt Gottesman
1
Why Taste Is the New Currency
We're leaving behind mass production — and entering the era of curation, coherence, and soul.
6
© 2025 Matt Gottesman
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